Palette Deluxe 7-0 Midway Blonde Oil Care Colour Permanent Hair Dye

Long-Lasting Colour, Even Coverage

Palette Deluxe 7-0 Midway Blonde is a permanent, neutral-tone medium blonde hair colour formulated for up to 100% grey coverage. The Oil Care Colour formula combines a rich oil-infused cream with highly concentrated pigments, delivering long-lasting colour radiance in a single application.

Cared-For Hair, Not Just Coloured Hair

Every box includes a specially developed moisture-retention treatment, applied straight after colouring. The silicone-free formula leaves hair feeling deeply moisturised with a silky-smooth, healthy finish, and eases detangling without weighing hair down.

Key Benefits:

• 100% grey coverage — the concentrated pigment formula is suitable for covering up to fully grey hair, giving an even, natural-looking medium blonde result.
• Long-lasting colour radiance — the oil-infused cream formula helps colour stay vibrant for longer between applications.
• Includes a moisture-retention treatment — a 15ml sachet applied after rinsing leaves hair soft, smooth and easier to detangle.
• Silicone-free formula — enhances softness and shine without relying on silicone.
• Up to 93% natural-origin ingredients (including water), with 100% recycled aluminium in the tube and a recycled instruction leaflet — part of Palette's wider sustainability commitments.

• Put on the gloves supplied and protect clothing with a towel or cape. Unscrew the cap of the applicator bottle, pierce the Colour Cream tube's seal using the reverse of the cap, and empty the whole tube into the bottle. Close the bottle and shake vigorously until fully mixed, then break off the tip of the nozzle.
• First-time application (virgin hair, or where previous colour has grown out/faded): apply the mixture evenly through dry, uncoloured hair, working strand by strand directly from the applicator bottle. Leave to work for 30 minutes. Re-growth application (already-coloured hair): apply around two-thirds of the mixture to the root/re-growth area only, leave to work for 20 minutes, then apply the remaining mixture through the lengths and leave for a further 10 minutes.
• Rinse with warm water and work into a lather, then rinse thoroughly until the water runs clear.
• Apply the Moisture Retention Treatment sachet to towel-dried, wet hair. Leave for 2 minutes, then rinse out thoroughly.

Hair colourants can cause severe allergic reactions. Not intended for use on persons under the age of 16. Temporary "black henna" tattoos may increase your risk of allergy. Do not colour your hair if you have a rash on your face, sensitive, irritated or damaged skin, have ever reacted to a hair colouring product, or have reacted to a temporary "black henna" tattoo in the past. Contains hydrogen peroxide, phenylenediamines (toluenediamines) and resorcinol. Do not use to dye eyelashes or eyebrows. Rinse hair well after application. Avoid contact with eyes and rinse immediately if contact occurs. Wear suitable gloves. In case of any reaction, or when in doubt, consult a doctor before using any hair colour product. Keep out of reach of children. See pack for full list of ingredients.

Colour Cream: Aqua (Water, Eau), Cetearyl Alcohol, Glyceryl Stearate SE, Ammonium Hydroxide, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Ceteareth-20, Octyldodecanol, Sodium Laureth Sulfate, Toluene-2,5-Diamine Sulfate, Sodium Cetearyl Sulfate, Ethanolamine, Oleic Acid, Resorcinol, Parfum (Fragrance), Glycerin, Dipropylene Glycol, Sodium Sulfite, Etidronic Acid, Carbomer, 2,7-Naphthalenediol, 2-Methylresorcinol, Potassium Hydroxide, Linalool, Ascorbic Acid, Serine, Amyl Salicylate, m-Aminophenol, Sodium Sulfate, Dimethyl Phenethyl Acetate, Geraniol, Citronellol, Tetramethyl Acetyloctahydronaphthalenes, Citrus Aurantium Peel Oil, Limonene, Benzyl Alcohol

Developer Lotion: Aqua (Water, Eau), Hydrogen Peroxide, Cetearyl Alcohol, PEG-40 Castor Oil, Etidronic Acid, Sodium Cetearyl Sulfate, 2,6-Dicarboxypyridine, Disodium Pyrophosphate, Potassium Hydroxide, Sodium Benzoate

Hair Treatment: Aqua (Water, Eau), Cetearyl Alcohol, Quaternium-87, Propylene Glycol, Macadamia Ternifolia Seed Oil, Panthenol, Isopropyl Myristate, Distearoylethyl Hydroxyethylmonium Methosulfate, Stearamidopropyl Dimethylamine, Sodium Benzoate, Polyquaternium-37, Ceteareth-20, Glyceryl Stearate, Dicaprylyl Carbonate, Citric Acid, Parfum (Fragrance), Linalool, Potassium Hydroxide, Limonene, Citrus Aurantium Peel Oil, Hexyl Cinnamal, Benzyl Salicylate, Lauryl Glucoside, Citronellol, Benzyl Alcohol